Merchandise Mania

Merchandise Mania of product pushing in the 21st Century. Here we go - the current posted wiki definition for merchandising: "Merchandising is the methods, practices, and operations used to promote and sustain certain categories of commercial activity. In the broadest…

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Sweet White Space

White space design used for communication materials is a good thing. A beautiful thing. Just so we are on the same page here, "white space" is the "blank space" that surrounds pictures and text. It is not just the literal…

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Minimalism. When less is truly more.

"[dropcap2]P[/dropcap2]erfection is achieved, not when there is nothing more to add, but when there is nothing left to take away." -Antoine de Saint-Exupery, French writer (1900 - 1944) Minimalism ...when less truly is more. Zen and the Art of Minimalism...some…

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